Avoid exposure to direct heat for extended periods of time.
When the hat becomes wet, it can be dried naturally, preferably using a hat-form to prevent it from shrinking.
Leather conditioners may be applied to keep the hat soft and supple. Do not overuse.
Canvas hats can be gently hand-washed using mild detergent.
Machine wash is not recommended.
Do not leave your hat in direct sunlight when not being worn.
If travelling to wet regions, it is recommended to apply a cleaning product beforehand such as Scotchguard.
Soiled hats should be brushed anti-clockwise using a clothes brush. The affected area can be rubbed lightly with a dry cleaning fluid or similar.
Place the hat down on its crown to prevent distortion.
Fur Felt Hats
Lay the hat on its crown. Laying the hat on its brim will cause it to flatten.
Take your hat by the crown, not by the brim. This will help the hat maintain its overall shape.
Do not place the hat in any location with high levels of humidity or heat.
Dirt may be removed using a brush designed specifically for felt hats. Brush in short strokes from one side to another.
If the sweatband gets wet or oily owing to sweat or rain, flip up the sweatband and let it dry. This will help to prevent permanent perspiration marks on the hat.
Panama and Straw Hats
Use a soft brush to remove any dirt or debris after wearing.
Use a mild soap detergent to rub away stains and grime using a gentle circular motion.
Wet sweatbands can be flipped out and left to dry at room temperature to prevent perspiration marks occurring.
Dust and soil may be removed with a soft brush using the nap of the fabric.
Wet hats can be dried under natural conditions - preferably away from high levels of direct heat.
Oily stains caused by hair products for example, can be removed by gently applying talcum powder. Apply small amounts to the affected area and let it settle for at least two hours then brush away the residue.